The Power Of A What’s Changed? Conversation
The What’s Changed? Conversation, not only builds trust, it gives you the opportunity to determine whether due to recent changes, a different vehicle may better meet your customers needs, or might solve a problem for your customer.
Re-Thinking Your Sales And Marketing Strategies
When we are so busy serving yesterday and today’s business, it’s too easy to forget that every marketing message is a conversation. Our future success must be based on creating appointments every day and our current portfolio customers contain our best appointment opportunities.
The Goodwill Message
It starts with a helping message. You will be surprised how positively the customer will react, as they are accustomed to their dealer calling them with a selling agenda, not a helping agenda.